J. Craig Wheeler

Twenty-odd years ago, my son, Rob, and I wrote a screenplay based on my novel, The Krone Experiment. Rob made it into a full length, microbudget film. One of the best experiences of my life was watching the enthusiastic volunteer film crew turn my ideas into a movie. The film did not go anywhere at the time. One of the fantasies I harbor is that someday, somehow, I will strike a deal to remake the film with a proper budget, maybe with a streaming service. Last December, I listed the project with an online outfit called The Blacklist that makes screenplays available to professionals. I recently got the faintest whiff of interest from a young graduate of a film production school. That led me to wonder if my rights were properly protected. That, in turn, led me to wonder whether it is worth my while to set up a limited liability corporation, LLC, to protect and pass down the rights to my books and the screenplay. On June 23, my sons and I had an hour long Zoom call with a friend, a lawyer who handles such things. We decided that my current meager book income is too small to warrant such a step. My will is probably adequate, and if lightning should strike, we can cobble up an LLC in a couple of weeks.

 

I griped in a previous blog (#15) about my Prometheus publicist leaving and not hearing who her replacement would be. After another couple of weeks, I checked the Marketing and Sales information that Prometheus had originally provided to me and confirmed that after a certain interval, my book would be put on a backlist. I wrote to my agent, Regina Ryan, asking her opinion of the matter on June 24 and got a typical honest blunt reply. She was not sure about the formalities of a backlist but said that publishers often give books about three months to see whether they are going to flourish. We have not sold out the initial hardback print run - no one's idea of flourishing - a disappointment to me and those who supported and depended on me. I may have been lucky to get six month's support from Prometheus. On July 12, I realized that the Prometheus link to "Path" had been broken or removed. It turns out you can find the publisher's link to the book by tunneling into the Globe Pequot web site, but that means that the QR code on the special business cards that I have been handing out don't link directly to the book.

 

I had another idea to promote the book, a local TV appearance, and wrote to my editor again on July 14 about publicist assistance. The mail bounced. I then wrote to Regina and got a revised email, higher up the corporate structure at Globe Pequot rather than the Prometheus imprint, and wrote again on July 15. No response yet. I may forge ahead on my own.

 

In late June, I nominated myself and The Path to Singularity for a Chambliss Writing Award sponsored by the American Astronomical Society. I shared the award with my friend and colleague David Branch in 2017 for our book Supernova Explosions. The AAS is looking primarily for textbooks and may not want to duplicate an award. We'll see. On July 17, David and I got a note from our editor at Springer Verlag saying that the book was still doing remarkably well for a technical book of its sort and inquiring whether we might do a second edition. It's not that clear to either of us that much has changed in the intervening eight years.

 

I attended a webinar on June 26 presented by futurist Peter Diamandis on research progress on extending lifespans. Some have the goal of living long enough to live forever as aging is "cured." There were 785 people on the call. I was a little naughty. After Diamandis gave his pitch I wrote in the chat "In case you are interested, in The Path to Singularity (I embedded the link), I discuss some of the possible ramifications of extending lifetimes." At least one person DM'd me that she would buy my book.

 

I've been working on the logistics of delivering a keynote address to Tory Technologies in Houston in August (see also #15). Tory wanted to buy some books to hand to certain people and arrange to sell books to others that I could sign at the symposium. My cousin-in-law, naturalist and author Bob Pyle, told me that he tries to arrange local independent bookstores to handle book sales at his signings. I contacted one Houston bookstore that explicitly advertised that they handled such sales opportunities, but they declared they were already booked in August. I contacted a Houston Barnes and Noble but after a couple of days I had the insight to ask the first bookstore for another suggestion and they referred me to Good on Paper, which embraced my suggestion enthusiastically. If things work out, I'll do a book signing at their store after doing the Tory gig. I spoke to the CEO and CTO of Tory on a Zoom call. We agreed I would participate in a panel discussion as well as giving the keynote address and reviewed the coordination with Good on Paper for book sales. I've drafted my keynote in PowerPoint but still need to think about the panel discussion.

 

Bob Pyle recently read The Krone Experiment and the sequel, Krone Ascending (both available on Amazon). Then he read The Krone Experiment again and sent compliments which I deeply appreciated from an accomplished wordsmith. He also had a brilliant suggestion for a plot device for the third book in the series, Krone Triumphant, which remains on my bucket list.

 

I have a friend, John Tonetti, whom I met when he first serviced our rudimentary solar-boosted water heater 30 years ago. Shameless shill that I am, I had told him about "Path" on one of his recent service visits. On June 30, he emailed to say that he had listened to an Audible copy of the book as he drove his service truck, which he found to be "as stimulating, fascinating, and humiliating an experience as I have had since my days in Social Theory Seminars at the UT Austin Graduate School of Sociology some fifty years ago." He then listened again sitting at his desk and taking notes. I am deeply flattered.

After all this time, 3+ months since the book release, I had still received only one book review on Amazon, the terrific one from Robert Morris. It slowly sank into me that I need to be more proactive, and I'm thinking of how to do that.

 

On 2/27/25, I briefly encountered an engineer in the department whom I don't know all that well, but who had attended my Book People book signing. He said he had read The Path to Singularity and thanked me for writing it. I told him I could not think of a more deeply touching thing to say to an author. I worked up my courage and asked him if he would write an Amazon review. He did. Here it is, under a surname:

 

5.0 out of 5 stars More newsworthy than any headline you are reading right now
Reviewed in the United States on February 28, 2025

Someone has to speak on the behalf of our species and in this case it is a seasoned scientist who happens to be a professor of astrophysics. In a topic so broad that no single technical expert or journalist can hold authority over the field, it makes perfect sense that Professor Wheeler has emerged as an author on this important topic. A university keeps a fresh supply of ideas flowing through it in a broad array of topics and he is mentor and educator to thousands of students and has trained dozens of PhD researchers in the martial art of critical thinking in an exceedingly complicated discipline (astronomy and physics) that has been part of an exponential burst of knowledge about the cosmos that we live in. This foundation has provided him the perspective to understand in a very broad sense where we find ourselves in history, and such people never stop learning, or teaching, as long as they have lungs to fill and air to breathe. I encourage you to take the time to read this work cover to cover and keep a thumb in the extensive list of references supporting his thesis. We have a rocket strapped to our backs and it is on full throttle. It makes a difference in each of our lives personally, and as humans, to understand what is happening and how to do our small part in steering our trajectory. I'm grateful that someone with credibility and insight has taken the time and energy required to create this work. I encourage you to take advantage of it.

 

Me: "Wow!"

 

My agent, Regina Ryan, said such reviews are critical and that the place to start is a plea to friends and family. It's a long book and takes a while to read, but please consider this my plea write a review for Amazon if you are so moved. I'll try to pursue more of these in other ways.

 

I don't have an Instagram account, but my publicist, Chloé Hummel, had pointed out that Prometheus has its own Instagram account. I used ChatGPT to search for people interested in technology who post on Instagram and got a dozen people. Chloé checked them out and most were defunct or with a very small number of followers. I tried again with the restrictions that the accounts were active and had more than 10,000 followers. I got three suggestions. Chloé reached out to two who seemed especially likely, and Carolina Gelen, with 1.4 million followers, responded to her pitch by requesting a review copy! Still waiting to see if anything concrete emerges from that. Rumor is that one can't expect more than about 1% of followers to respond with a purchase, but that would be 14,000 books. In my dreams!

 

The Austin American Statesman has a relatively new technology reporter, working just the last few months, I think. She writes about exactly the sort of thing I'm looking for in my Tech Advance posts. Chloé had written to her some time ago and sent her a press kit. No response. I decided to write her myself, since her Statesman account seeks email input. I sent her a fan email telling her how much I enjoyed her articles, suggesting she might get involved with the Austin Forum on Technology and Society, and offering to talk with her if she were interested. Same response. Nada.

 

I had realized some time ago that the MIT (my alma mater) Technology Review does small book reviews and also lists books by MIT authors. I wrote to them soliciting a mention. The latest edition, March/April, does not have a review, but it does include a short mention of the book in their MIT author list. Yay!

 

This year is my 60th MIT reunion. Several of us from my fraternity (Alpha Tau Omega, a long complex story in itself) got together in Boston for our 50th. This year one of those guys emailed to point out that our 60th was coming up, and that MIT was hosting an online digital memory book. He wrote a brief summary of his life as a prominent nuclear engineer who had worked with Hyman Rickover that he had posted on the MIT site. Another, a retired optical engineer had recently lost his wife and emailed a brief update. A third who had been Obama's Science Advisor, and winner of a MacArthur Award and a group Nobel Prize and wrote a blurb for The Path to Singularity had posted online, but did not mail our group. I wrote a quick summary of my life in the last decade to our group, then sent a somewhat more elaborate post of my life since MIT to the memory book. And yes, I took the opportunity to mention The Path to Singularity in each.

 

I made a list of people who might be sent book copies in my original book proposal for The Path to Singularity. I am belatedly trying to follow up on that. I had asked Stuart Russell and Melanie Mitchell, both famous computer scientists about whom I'd written in the book, to write jacket blurbs for the book, and both politely declined at the time. On March 4, I wrote them again offering a copy of the book and seeking a mailing address. Both responded warmly, and Chloé sent copies, to Russell where he is on sabbatical in England and to Mitchell at the Santa Fe Institute.

 

I also have a list of over 100 businesses that I mentioned in the book. I had asked ChatGPT for contact information and got it, but rather generic addresses that are unlikely to encourage a response or to make a mass purchase for the company. I singled out one person, Tom Markusic, of Firefly Aerospace that builds rockets in Cedar Park, a suburb of Austin. Firefly just landed the first successful (it didn't tilt over) commercial lander on the Moon. I'd heard Tom give a fascinating talk some time ago at the Austin Forum and wrote about him in the book. His Firefly email address was defunct, but I found him on LinkedIn, and he accepted my contact request. I asked for a mailing address for the book, but so far have not had a response. Ninety-nine businesses to go.

 

I applied for the Texas Book Festival that will happen next November, but have yet to hear from them. Chloé applied on my behalf for SpringCon 2025! that convenes book sellers from the western United States in San Antonio in mid-April. They invited me to give a short spiel about The Path to Singularity at a lunchtime meeting and to sign books afterward. Prometheus will pay the $700 entry fee. I'll probably try to make it a day trip.

 

On 3/4/25, I went to the evening get together of the Austin Forum that comprised a panel of three people addressing the topic of Being a Human Worker in 2030. I've been going to these sessions for several years, and this was one of the most interesting yet. I'm afraid I didn't clearly hear everything the panelists said, but the sense of concern, even anxiety, in the room was palpable, especially in the audience questions posted on Slack and in the informal discussion after. There was also some fresh, creative thinking about how we get through the AI-induced turmoil to come. I found I was not the only person wondering whether we need a new form of economics to supplant our current capitalistic model. I'm no Marxist, but I think things are going to change a lot with AI encroaching and populations stagnating or shrinking. The whole session left me with a lot to think about.

 

On Thursday, 3/6/25, I went to a small lunch of members of the Academy of Distinguished Teachers. We talked about our personal and academic uses of AI and university political gossip: presidents out, presidents in, provosts out, provosts, deans out, deans in. I then went to a talk at a robotics conference that had been going on all week and tried to track down a couple of local roboticists whom I had written about and wanted to give a book. Back in the department, I had a very nice chat with the engineer who had written that Amazon review. Finally, I went for my regular Thursday 5 o'clock beer with my beta reader.

 

I'm not bored. Please write a review.

Retirement continues to be a golden time of calm and relaxation (not!).

 

I've settled into a regular schedule of first thing every morning posting a tidbit on a Tech Advance to illustrate the exponential change of technology. I introduced this practice in my class on The Future of Humanity by asking students to bring examples to each class. In my current mode, I keep notes with links to items when I read them in the NYT, the Austin American Statesman, the MIT Technology Review, other magazines, or online. Each morning, I transfer a new one from my notes to my web site, then use the free ChatGPT to draft posts to X and LinkedIn. The drafts usually need a little editing, especially for X so that it fits in 280 characters, but, with luck, the whole process only takes about 10 minutes. I still have not opened an account on Blue Sky.

 

A week after the provost's reception for university authors I mentioned in the previous blog, I went by the provost's office about 4:30 in the afternoon to pick up the copy of The Path To Singularity that had been displayed at the reception. I thought I was there comfortably before closing, but the door to the provost's suite was locked even though I could see a receptionist inside the heavy wooden and glass doors. I let out a not so sotto voce oath. After a frustrated moment, a door to my left rattled and out came the provost from a rest room therein. Amazingly enough, she recognized me from the reception, at least the mustache if not the name, and gave me a friendly greeting. I explained my dilemma, and she said she could fix that and promptly wielded a key to gain entrance. She asked the receptionist to fetch my book from a back room, and off I went. The university appointed a new president the next week, and the provost was promptly let go. Presumably, the new guy wanted his own provost. I only met her those two times in the five years she was provost.

 

On 2/12/25, I listened into a Zoom webinar sponsored by the Authors Guild on opportunities to prevent books being scanned for AI training without compensation. The Authors Guild has created a sticker labeled "Human Authored," that can be designed into or affixed to the covers of books. The notion is to provide a mark of literary authenticity that will certify human creativity in an increasingly AI world. The Authors Guild also has a draft clause for publishing contracts that prohibits AI training uses without permission. This webinar was designed to introduce the partnership between the Authors Guild and a new startup called Created by Humans that proposes to license books and negotiate compensation for authors who agree to have their work used for AI training. I've asked my agent for The Path to Singularity, Regina Ryan, to consider this, and she will consult with fellow agents. She says, "It's brand-new territory!" I'll try to register my novels, The Krone Experiment and Krone Ascending, since I own their rights myself. I have tried to ask ChatGPT (again, the free version) and Claude questions about somewhat obscure characters that one would have to have read/scanned the book to know, and they both gave wishy-washy answers. That suggests, but doesn't prove, they have not (yet) been scanned and ingested in some way.

 

On 2/18/25, I had an outpatient treatment to shock my heart out of atrial fibrillation and back into regular rhythm. All went smoothly. Loathe to miss an opportunity, I took a small bunch of my business cards advertising The Path to Singularity and handed them out irregularly to attendants and nurses. I think I may have sold at least two books. One was to a young Vietnamese nurse who did basic prep work and was especially interested. She expressed anxiety about AI, but didn't know what to do about it. Another was an older nurse with a mild southern accent in the cardiac unit who expressed similar feelings - anxiety and uncertainty. I told her that Path was a primer designed for people like her and urged her to be "aware." I was going to lobby the doctor who did the procedure, but they knocked me out and I came to in the recovery room without ever seeing him. On the way home in the afternoon, it occurred to me that hospital staff might represent an untapped market for the book: intelligent, technically-oriented, curious, caring people. I don't know an efficient way to reach them, but I'm open to suggestions.

 

On Saturday morning, 2/22/25, the dean of natural sciences held a donor reception. My wife and I had given the university funds for a small graduate student fellowship this year. By this time, the dean was no longer dean, but a one-day-old interim provost, having been appointed to replace the previous provost (see above). He is a very good guy, the son of an astronomy colleague, but still. Once again in shameless shill mode, I handed out a few book business cards.

 

On 2/25/25, I sat in on a book discussion sponsored by the Austin Forum on Technology and Society. The discussion leader was Geoff Woods on his own book, The AI-Driven Leader: Harnessing AI to Make Faster, Smarter Decisions. Woods advocated a particular use of LLM AI to address problems. He called it Context, Role, Interview, and Task, acronym CRIT. His notion was that an LLM user should not just ask the AI a question but give it a context and assign a role to the AI emulating a particular kind of appropriate problem solver. The critical step, according to Woods, was to then have the AI interview the user and set "non-obvious" tasks for the user. That did seem novel but easy to implement. The next morning, I submitted to ChatGPT the following prompt:

 

#CONTEXT# I'm an author in Austin, Texas, a retired academic, trying to write a new book, promote a current one on the technological future of humanity (prometheusbooks.com/9781493085439/the-path-to-singularity/), write occasional blogs, maintain a website (jcraigwheeler.ag-sites.net/disc.htm), and post daily "tech advances" on X and LinkedIn calling attention to the exponential growth of technology. I've done 13 podcasts on the current book, a book signing, a couple of public appearances and applied to a couple of book festivals. I can't do it all at once, and work on my current book has fallen way behind. I'm limited in my ability to travel. My current publisher has a publicist who is helpful but limited in what she can do. Same for my agent. I'm not sure my website is as effective as it might be. I have little time or talent for SEO. I'm posting blogs on my personal website, not a nationally recognized hosting platform. I can't afford to hire an aide. #ROLE# You are a self-help expert with expertise in SEO, publicity, book writing, and promotion. #INTERVIEW# Interview me, ask me one question at a time up to 5 questions to gain deeper context. #TASK# Your task is to generate 5 non-obvious strategies I could employ to make my life easier and more productive.

 

ChatGPT summarized my prompt and posed five questions, allowing me to answer each before proceeding to the next question. ChatGPT then produced five "non-obvious" suggestions:

1. Target Influencers Within Companies via LinkedIn Automation

2. Outsource Your Book's Promotion to Micro-Influencers with a Twist

3. Digital Outreach Campaign with Email & LinkedIn Automation

4. Hire a Virtual Assistant for a One-Time Setup of Automation

5. Repurpose Content for Broader Platforms

 

Each suggestion had an associated strategy and a short explanation of why it works. At the end ChatGPT asked, "Would you like more details on any of these strategies, or help finding the right freelancers/tools to implement them?" I said "yes," and it spit out three pages of elaborations including suggestions of specific software programs that were all new to me. It then said, "If you're ready to explore any of these strategies, I can help you find a specific freelancer or walk you through the tools more in-depth. For example, I can assist with selecting the right virtual assistant, or help you get started with LinkedIn automation tools. Would you like me to assist with that, or perhaps help prioritize the strategies based on your immediate goals?" Again, I typed "yes," and it produced six more pages of yet more detailed suggestions. I think all this is doable, but I was overwhelmed and set it aside. Maybe someday. I'll need to take it a step at a time.

 

On Friday evening, 2/28, and Saturday morning, 3/1, I attended the semi-annual meeting of the department and observatory Board of Visitors. The BoV is a group of about 200 people of some means and often political influence who enjoy engaging with astronomers and working on behalf of our enterprise. Once again, it was an opportunity for some more shameless shilling. For both days, I put out a copy of The Path to Singularity on a book holder along with a small pile of the associated business cards. I also handed the cards to anyone whom I thought might be interested. I might have sold a few books. A few people had already purchased one.

 

 

 

 

 

Bob Morris is a professional book reviewer of some repute. He wrote a terrific review of "Path," the first I've seen. He also posted it as a comment on the Amazon page on the book where he gave it 5 stars!

 

Morris entitles his review A thoughtful analysis of the potentialities and perils of exponential growth and says:

 

"As I began to read this book, I was again reminded of Vernon (sic) Vinge's essay, "The Coming of Technological Singularity: How to Survive in the Post-Human Era" (1993), in which he suggests that "the acceleration of technological progress has been the central feature of this century. I argue in this paper that we are on the edge of change comparable to the rise of human life on Earth. The precise cause of this change is the imminent creation by technology of entities with greater than human intelligence. There are several means by which science may achieve this breakthrough (and this is another reason for having confidence that the event will occur)."

 

"More recently, in The Singularity Is Near (2005), Ray Kurzweil predicts that "convergent, exponential technological trends" are "leading to a transition that would be 'utterly transformative' for humanity." I was reminded of that prediction as I began to read the sequel, The Singularity Is Nearer, in which Ray Kurzweil explains how and why humanity's "Millenia-long march toward the Singularity has become a sprint. In the introduction to The Singularity Is Near, I wrote that we were then 'in the early stages of this transition.' Now we are entering its culmination. That book was about glimpsing a distant horizon — this one is about the last miles along the path to reach it."

 

"All of this material is relevant to the remarks that follow as I attempt to explain why I think so highly of J. Craig Wheeler and his wide and deep experience. He has much of value to share about various "revolutionary" technologies that have made the business world today more volatile, more uncertain, more complex, and more ambiguous than at any prior time that I can recall.

 

"In the first chapter, Wheeler observes that, 'In the past, humans have always, with some turmoil, adapted to new technologies. Technology is now racing ahead under its own momentum. Humans and human organizations tend to lag. Things are currently changing so rapidly that we may not be able to adapt. This is a qualitatively new phase in human existence.'

 

"'The biggest wave can start as a gentle swell in mid-ocean. Near shore, the wave crests and breaks. Picture a surfer on a gigantic wave. With the right timing and balance, the surfer can ride the wave and stay on top. The alternative is being tumbled within the surging surf or in the worst case pounded onto a coral reef. As we try to ride our technological wave, the tumbling may be unavoidable. We must avoid slamming into the reef.'"

 

Wow!  I'm honored to be mentioned in the same context as Vernor Vinge and Ray Kurzweil. Morris quotes some turns of phrase from the book that I rather liked myself. I especially had to laugh out loud when I saw he quoted the last line of the book, "For every 'That hasn't happened,' there is a 'yet.'" My agent Regina Ryan and I wrestled over that short sentence and how to punctuate it for weeks. Thanks for keeping my feet to the fire, Regina!

 

 My publicist, Joanne McCall, asked whether Morris' Amazon review, given under the rating link, can be moved to the Amazon editorial section. She argues that since he's a legitimate reviewer, it would carry more weight there. Chloé Hummel of Prometheus is looking into that.